Products
Bigger and Better
Duo
Bigger meets better with these biotin-powered styling duo that will add body, volume and texture to hair while holding styles for up to 48h. It includes: — Wake Up Call High Hold Thickening Spray (...
Bounce Back
Super Moisturizing Shampoo for Curly Hair
Revives Curls, Strengthens and Adds Bounce to CurlsA sulfate-free curl shampoo designed to gently cleanse, hydrate and strengthen dry, thinning and aging curls to add volume and bounce, and prevent...
Complete Repair
Bundle
Revive and restore your hair with the perfect pairing of Second Chance Oil and Hair Redemption Butter. This powerful duo combines deep hydration and intense nourishment to repair dry, brittle hair,...
Fragrance Free Hair Loss Starter
Bundle
Densifies, Volumizes, StrengthensHair loss or thinning is the main hair concern for most women as they age. This bundle provides a holistic solution considering hair, scalp and inner health, to hel...
Full Transparency
Pure Revitalizing Duo
Shine, Liveliness, Strength. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic shampoo and conditioner designed to gently cleanse and add luster and liveli...
Full Transparency
Pure Revitalizing Shampoo
Shine, Liveliness, Strength. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic shampoo designed to gently cleanse and add luster and liveliness to aging ha...
Full Transparency
Shine Revitalizing Conditioner
Shine, Liveliness, Moisture. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic conditioner designed to restore hair’s moisture and add luster and livelines...
Gray Hair Advanced
Bundle
Brightens, Repairs, Volumizes Gray hair requires extra care as it tends to be drier, more brittle and can develop brassy or yellow tones, so we developed a collection that deeply nourishes and stre...
Gray Hair Essentials
Duo
Brightens, Volumizes, Strengthens Developed to brighten and eliminate brassiness and unwanted yellow-tones in gray, silver or cool blonde tones with a proprietary blend of ingredients that hydrate,...
Hair Loss
Starter Bundle
Densifies, Volumizes, Strengthens Hair loss or thinning is the main hair concern for most women as they age. This bundle provides a holistic solution considering hair, scalp and inner health, to he...
Hair Redemption
Restorative Butter Masque
Repairs, Nourishes, Restores. Our restorative butter masque, tailored for thin hair, provides instant moisture, repair, shine, and frizz-control in a lightweight formula. Its balanced blend of five...
Lift Me Up
Hair Thickener
Lifts, Thickens, Nourishes An award-winning lightweight spray that wraps around thinning hair strands, lifting hair at the root and nourishing the scalp for healthier and thicker-looking hair insta...
Lift Me Up
Hair Thickener (2 fl oz)
Lifts, Thickens, Nourishes An award-winning lightweight spray that wraps around thinning hair strands, lifting hair at the root and nourishing the scalp for healthier and thicker-looking hair inst...
More Power To You
Bundle
Nourishes, Strengthens, Revitalizes This 4-month supply of our award-winning lightweight serum nourishes the scalp and fuels aging hair to its fullest with a powerful blend of ingredients that addr...
Never Stop Growing
Bundle
Hair loss or thinning is the main hair concern for most women as they age, and the hairline is where they notice it first. This bundle provides clinically proven solutions for hair and scalp health...
New Dawn
Activated Charcoal Scalp Cleanser
Exfoliates, Detoxifies, Rebalances The first-ever charcoal-activated and AHA-infused cleanser to clarify, exfoliate and nourish the scalp with a unique built-in massaging applicator designed to bru...
No Remorse
Heat Protection & Taming Spray
Smoothes, Hydrates and Protects Incredible heat protection meets miracle-moisturizing mist. Our proprietary blend of vitamin E and nourishing oils shields and conditions dry strands from damage cau...
Power Within
Skin & Scalp Collagen Gummies
Boosts Wellness, Improves Joint and Tissue Health Packed with marine collagen types I and III, our tropical-fruit-flavored gummies boost your body’s collagen levels for overall wellness from the in...
Purest Shine
Revitalizing Duo Kit
Shine, Luster, Liveliness Let the shine come through all summer long! Ready to travel in an eco-friendly organic pouch, our fragrance-free, dermatologist-tested and hypoallergenic shampoo and condi...
Second Chance
Hair, Face & Body Nourishing Oil
Give your hair, face and body a second chance to shine! This lightweight, dry oil is packed with Abyssinian oil, the most potent antioxidant rich in Omega-3 and 6 fatty acids. It helps replenish yo...
Second Chance
Repairing Conditioner
Give your hair a second chance to shine with our deeply repairing conditioner. No matter how much you’ve colored, heated, or treated your hair, this deeply hydrating formula nourishes, softens, and...
Second Chance
Repairing Conditioner for Dry or Damaged Hair (16 oz)
Everyone deserves a second chance in life, whoever they are. Our hair is no different. No matter how much you’ve colored or treated it, you can still give it an opportunity to shine. Our repairing ...
Second Chance
Repairing Shampoo for Dry or Damaged Hair (16 oz)
Improved formula! Now richer, more luxurious and hydrating. No matter how much you’ve colored or treated it, you can still give it an opportunity to shine. Our gentle shampoo works and feels differ...
Shine & Hold Styling
Bundle
Add volume, shine, and bounce to your hair with the Volumizing Styling Duo. Combining the hydrating power of Second Chance Oil with the body-boosting effects of Wake Up Call Mousse, this duo is per...
Significant Other
Hair, Skin & Nails Supplement
Stronger-Looking Hair, Better Nail and Skin Health Our best-selling supplement features all the essential nutrients like vitamins A and B and biotin for stronger-, healthier-looking hair.
Silver Lining
Purple Brightening Shampoo For Gray & White Hair
Brightens, Nourishes, Strengthens Our gentle, sulfate-free purple shampoo brightens and neutralizes unwanted tones in cool blonde, silver, or gray hair. Its nourishing formula strengthens, hydrat...
Silver Lining
Purple Butter Masque For Gray & White Hair
Nourishes, Repairs, Strengthens Our purple, restorative butter masque instantly nourishes, repairs, and adds shine to dry hair with its rich blend of vitamins & butters, while neutralizing bras...
Style & Protect
Bundle
Using our hair thickener with our hairspray can help give your thin, fine hair extra volume, texture, and hold. Add the heat protector to this styling routine to shield your hair from the damaging ...
Style Boost
Bundle
Your go-to products to give thin, aging hair the volume and heat protection it requires to look styled and hydrated all day. Lift Me Up Hair Thickening Spray (6 fl oz/180 ml) No Remorse Heat Pro...
Summer Hair SOS
Minis Kit
Volumizes, Hydrates, Repairs Take on the sun, heat and humidity with our limited-edition minis kit featuring our favorite hydrating, heat-protecting and frizz-fighting hair-care products for women ...
Superpower™
Fortifying Hair & Scalp Serum
Thickens, Strengthens, Nourishes 90% of women saw visible improvement in their hair after 8 weeks.* A lightweight, quick-absorbing serum that combines our proprietary Superpower™ blend of plant-der...
Superpower™
Hair & Scalp Duo
Nourishes, Massages, Revitalizes 90% of women saw visible improvement in their hair after 8 weeks.* Our award-winning scalp serum and scalp massaging applicator are designed to address the early si...
Superpower Liquid Comb
Massaging Serum Applicator
Massages, Energizes, Revitalizes Our best-selling massaging applicator comb evenly distributes our Superpower Fortifying Hair & Scalp Serum at your roots for hair that looks healthier and stron...
Superpower
Night & Day Brow Enhancing Duo
Tints, Nourishes, ThickensThe first day and night brow treatment designed to give women over 40 naturally thicker, fuller and healthier-looking brows. 95% of women agreed their brows looked less sp...
Superpower+ Advanced
Comfort Liquid Comb
Massages, Soothes, Energizes Our advanced, soft-bristle scalp massaging applicator helps refuel hair and calm a distressed, sensitive scalp by evenly distributing our Superpower+ Advanced Hair Dens...
Superpower™+ Advanced
Hair Densifying Scalp Serum
Refuels, Soothes, Replenishes Supercharged by the drop! 84% of women said their scalp was less visible after 8 weeks of use.* A concentrated gel serum is specially designed for noticeable hair thin...
Superpower™
Brow Enhancing Serum
Say goodbye to sparse-looking brows with our innovative night treatment. Fast-absorbing, clear formula to give women naturally thicker, fuller and healthier-looking brows in 4 weeks.* *Independent ...
Superpower™
Lash Enhancing Serum
Thickens, Lengthens, Strengthens Finally, your lashes have a superpower of their own! Our serum has been clinically proven to increase the appearance of lash density up to 82% for thicker, darker, ...
Superpower™
Thickening Hairpatches
61% of women saw more baby hairs on the applied area after 12 weeks.* The first and only hydrogel hairline patches designed for effective ingredient delivery and formulated to enhance density and t...
Superpower™
Tinted Brow Serum
Tinted ash-brown-colored formula that adds color to the eyebrow, while conditioning and protecting for thicker-looking brows instantly and over time. 93% of women tested said the tinted day serum m...
Volume & Fullness
Bundle
Volumizes, Lifts, Thickens This popular bundle gives you volume and fullness instantly, while caring for your hair overtime. Our best-selling products will give you thicker-looking hair with more l...
Volume & Shine Styling
Bundle
Achieve shine and style that lasts. Combining the nourishing Second Chance Oil with the volumizing and flexible hold of Wake Up Call Hairspray, this bundle gives you the best of both worlds: health...
Volume + Strength
Minis Discovery Kit
Volumizes, Strengthens, Softens This trial-size set includes all the essentials to care for your hair. Packed in a stylish neoprene travel bag, our best-selling shampoo, conditioner and butter masq...
Volume Styling
Bundle
Using our hair thickener with our hairspray can help give your hairstyle extra volume, texture and hold. The hair thickener will add body to fine hair from the roots while the hairspray will give i...
Volumize & Protect
Duo
Using our hair thickener with our hairspray can help give your thin, fine hair extra volume, texture, and hold. Add the heat protector to this styling routine to shield your hair from the damaging ...
Wake Up Call Body
Bundle
The perfect combo to give you fuller and better hair with every clean, conditioning or styling you do. It nourishes, strengthens, and gives your hair body and lift with up to 48h hold. It includes:...
Wake Up Call Collection
Bundle
Our Wake Up Call Collection is the perfect combo to give you bigger, fuller and better hair. It nourishes, strengthens, and gives you more volume with every clean, conditioning or styling you do. I...
Wake Up Call
Style Memory Mousse
A lightweight, biotin-infused leave-in mousse with memory hold that lasts up to 48h to give hair unparalleled body, texture, and shine. This new addition to our styling powerhouse is a wake-up call...
Wake Up Call
High-Hold Thickening Hairspray
Bigger meets better with our Biotin-powered hairspray that gives hair up to 187% instant increase in volume*. It delivers all the brushable, flexible hold you want from a high-performance hairspra...
Wake Up Call Trial Duo
Two sachets, 0.34 fl oz (10ml) each
We all need a wake-up call from time to time. A jolt to our routine, a shift in direction and a fresh perspective. Our hair is no different. This volumizing shampoo and conditioner bring life and l...
Wake Up Call
Volumizing Conditioner
Volumizes, Hydrates, Strengthens Our gentle, sulfate-free volume-boosting conditioner hydrates, smooths and adds manageability to thinning, flat hair without weighing it down, while strengthening t...
Wake Up Call
Volumizing Duo
Volumizes, Nourishes, Strengthens We all need a wake-up call from time to time. A jolt to our routine, a shift in direction and a fresh perspective. Our hair is no different. This duo is designed t...
Wake Up Call
Volumizing Duo
Volumizes, Nourishes, Strengthens Sometimes, a little shake-up is just what we need. A break from the ordinary, a new path to explore, and a way to see things differently. Just like our hair! This ...
Wake Up Call
Volumizing Shampoo
Volumizes, Lifts, Nourishes Our gentle, sulfate-free volume-boosting shampoo is designed to increase hair’s body, moisture, fullness and manageability, while strengthening thinning strands to dimin...