— Neutralizes yellowing and brassiness in gray, silver and cool blonde tones.
— Visibly adds instant volume, fullness and lift.
— Supports aging hair with added strength and vibrancy.
Gray hair requires extra special care. In addition to being drier and more brittle, silver strands have a tendency to develop brassy or yellow tones from exposure to hot styling tools and environmental aggressors like UV rays and pollution. Our sulfate-free Silver Lining Purple Brightening Shampoo for Gray & White Hair is specifically designed with a custom blend of ingredients including optical colorants to rebalance cool tones to brighten strands while gently cleansing, nourishing and strengthening delicate, aging tresses.
How to use
— Apply to wet hair, lightly massage into a lather on the scalp, and rinse well.
— Follow with Silver Lining Purple Butter Masque or one of Better Not Younger’s sulfate-free conditioners.
Aqua (Deionized Water), C14-C16 Alpha Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Glyceryl Stearate, Menthyl Lactate, Disodium Laureth Sulfosuccinate, Argania Spinosa (Argan) Oil, Dl-Panthenol, Niacin, Humulus Lupulus (Hops) Extract, Bambusa Vulgaris (Bamboo) Extract, Biotin, Caffeine, Salvia Officinalis (Sage) Extract, Arctium Lappa (Burdock) Root Extract, Limnanthes Alba (Meadowfoam) Seed Oil, Oleic Acid, Parfum (Fragrance), Phenoxyethanol, Ethylhexylglycerin, Citric Acid, D&C Violet 2.