Welcome to Better Not Younger
Create an account to enjoy a personalized experience and collect redeemable points
Wake up Call
Infused with Biotin, Bamboo, Burdock and Hops, our Wake Up Call Blend nourishes, strengthens, and supports thicker-looking hair.
Wake Up Call
High-Hold Thickening Hairspray
Bigger meets better with our Biotin-powered hairspray that gives hair up to 187% instant increase in volume*. It delivers all the brushable, flexible hold you want from a high-performance hairspra...
Lift Me Up
Hair Thickener
Lifts, Thickens, Nourishes An award-winning lightweight spray that wraps around thinning hair strands, lifting hair at the root and nourishing the scalp for healthier and thicker-looking hair insta...
Volume Styling
Bundle
Using our hair thickener with our hairspray can help give your hairstyle extra volume, texture and hold. The hair thickener will add body to fine hair from the roots while the hairspray will give i...
Bigger and Better
Duo
Bigger meets better with these biotin-powered styling duo that will add body, volume and texture to hair while holding styles for up to 48h. It includes: — Wake Up Call High Hold Thickening Spray (...
Volumize & Protect
Duo
Using our hair thickener with our hairspray can help give your thin, fine hair extra volume, texture, and hold. Add the heat protector to this styling routine to shield your hair from the damaging ...
Style & Protect
Bundle
Using our hair thickener with our hairspray can help give your thin, fine hair extra volume, texture, and hold. Add the heat protector to this styling routine to shield your hair from the damaging ...
Wake Up Call Collection
Bundle
Our Wake Up Call Collection is the perfect combo to give you bigger, fuller and better hair. It nourishes, strengthens, and gives you more volume with every clean, conditioning or styling you do. I...
Wake Up Call Body
Bundle
The perfect combo to give you fuller and better hair with every clean, conditioning or styling you do. It nourishes, strengthens, and gives your hair body and lift with up to 48h hold. It includes:...
Wake Up Call
Style Memory Mousse
A lightweight, biotin-infused leave-in mousse with memory hold that lasts up to 48h to give hair unparalleled body, texture, and shine. This new addition to our styling powerhouse is a wake-up call...