Better Not Younger | Women Hair Care | Beauty is not Defined by Age

Storewide 15% OFF! | Code: SPRING15 | 10% of your purchase will be donated

Storewide 15% OFF! Code: SPRING15
10% of your purchase will be donated

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Better Not Younger is a haircare brand for women over 40 whose sense of confidence and beauty get better every day. Our products are the first specifically designed for aging hair.

Best Sellers

Superpower

Fortifying Hair & Scalp Serum

$47.00

Wake Up Call

Volumizing Shampoo

$27.00

New Dawn

Activated Charcoal Scalp Cleanser

$34.00

Lift Me Up

Hair Thickener

$34.00

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The Better Blog

3 Hydrating Foods You Should be Eating for Healthier Hair after 40

March 31, 2020

Proper hydration is key to healthy hair and long, strong strands. Drinking enough water each day helps your body function well, which includes keeping your circulatory system regulated. This system helps stimulate hair growth and keeps hair shiny and healthy.

Developing resilience in the face of crisis

March 28, 2020

As I look back at this past year, dealing with major uncertainty (especially now) has probably been one of the biggest challenges I’ve had to overcome. As an entrepreneur, I know that uncertainty can feel overwhelming at times so I thought I’d share some of the tips I’ve picked up that have helped me (and the team) bounce back when the going got tough.

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