“For accomplished women who like to wear their locks—loud, confident and proud.”

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“A revolutionary haircare collection developed to address both the signs and the root causes of aging hair.”

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“As the name suggests, Better Not Younger is targeting older customers who have aged out of other popular self-care brands.”

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“...shows beauty brands directed at older women with marketing messages and merchandise speaking to their realities can gain traction—and do so quickly.”

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New Year, New You! Upgrade Your Beauty Routine With These Must-Have Products

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Latest Wellness Products Tackle Hair Loss and Aging

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NextTribe 2019 Editors’ Picks

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The inclusive beauty trend comes for menopausal women

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6 Life-Changing Hacks to Make Thin Hair Look Thicker

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These New Beauty Brands Won’t Promise To Make You Look Younger

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Great Hair Never Gets Old

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Miami-Based Sonsoles Gonzalez Has ALL The Answers For Aging Hair

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