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by Better Not Younger May 09, 2020

When most women discuss age-related beauty issues, they are more likely to talk about their skin looking older and less likely to talk about their hair looking older. For years ads and media campaigns have touted products targeting facial fine lines and dark spots, and only recently has the science of hair aging garnered notice from dermatological meetings.

Advancing years lead to age-related changes similar to your skin. As hair grows it undergoes degrees of deterioration depending on the level of the cosmetic and environmental damage it receives.

When choosing the best serum to strengthen hair, find one that treats not only the visible signs of aging hair but the underlying cause.

What Is Weak Hair?

Most women understand that thinning hair happens as a result of aging; however, aging changes in hair can also cause it to feel weak and unhealthy. Thin, limp, or wispy hair along with extreme dryness and excessive oiliness are indications of weak hair.

Loss of protein affects not only the color of aging hair but its strength. When your hair’s protein level drops so does your hair’s elasticity, meaning more breakage when it is brushed or pulled.

Aging also affects the cuticle, the hair’s protective outer layer. When the cuticle is damaged, it becomes softened and raised, increasing fragility, and causing it to feel rough and brittle.

The Causes of Weak Hair

As you age, the physiology of your hair evolves. Hair strands become smaller due to shrinking follicles, and melanin produces less pigment causing fine, thin, light-colored hair. Many hair follicles slow down or stop producing new hairs completely.

Environmental factors that cause wear and tear on the hair itself and microscopic, hormonal or biochemical changes that impact the follicle can weaken and age your hair.  

Specific causes of weak hair include:

  • Genetics — Genetics is the biggest factor in the strength and texture of your hair. If your parents had weak or easily damaged hair, you may have it, too.
  • Styling processes — Hair dye, styling products, and excess heat from blow dryers or curling irons cause structural changes in your hair and scalp inflammation.
  • Environmental conditions — Sun, wind, and pollution can dry out and weaken your hair.
  • Smoking — Smoking causes inflammation to occur throughout your body, which can weaken hair and increase hair loss.
  • Medical conditions and medications — Medical conditions that affect the thyroid or hormones and medications to treat high cholesterol, eczema, hepatitis, and diabetes can take a toll on hair.
  • Lack of nutrients — Inadequate nutrients can cause brittle hair.
  • Aging — Hormonal changes caused by menopause or other factors can disrupt the production of natural oils that protect your hair and scalp and drying out your hair.

To counteract many of these causes, apply a hair serum containing strengthening oils including Ceramide-NG found in Better Not Younger’s Superpower Fortifying Hair & Scalp Serum.

How Does Serum Work to Strengthen Hair?

Hair serum can strengthen and energize your tresses in three ways:

  • Hair repair and protection
  • Hair and scalp nourishment
  • Follicle stimulation

Some serums battle weak hair using one of these tactics, while others are formulated to work on multiple fronts.

Serum to Protect Your Strands

Some hair serums work to strengthen your hair by protecting and repairing the cuticle (outer layer) of each individual strand. This is accomplished by coating the hair with silicone or other ingredients and delivering nutrients directly to the hair shaft.

Serum to Stimulate Your Scalp

Other serums are applied directly onto the skin at your hair’s roots and massaged into your scalp. A healthy scalp begets healthy hair, and by delivering ingredients that target the health of your follicles, these serums boost the strength of new hair as it grows in.

Ensure Your Serum Contains These Strengthening Ingredients

When selecting a serum to strengthen your hair, you should know what goes into it and how the ingredients work together to fortify your scalp and strands. These are the powerful ingredients found in Better Not Younger’s Superpower Fortifying Hair & Scalp Serum:

  • Ceramide-NG — Ceramide-NG is an oil that smooths cuticle layers, forming a shield that protects your hair against damage. This helps it retain moisture, protects it from breakage, and gives a smoother appearance.
  • Ginger — Ginger is a plant that stimulates your scalp and increases blood flow to your follicles ensuring that essential elements are delivered where they are needed most.
  • Kelp extract — Sea kelp distributes iodine, vitamins A and C, and zinc directly to your scalp, enriching your follicles, and producing stronger, healthier hair.
  • Niacinamide — Niacinamide is a B vitamin that stimulates scalp circulation and reduces inflammation, crucial for your follicles to function.
  • Caffeine — Caffeine, a familiar compound found in coffee, is used to jumpstart hair follicles. This ingredient also fortifies hair by amplifying blood flow and buoying follicle function and keratin production.
  • Centella Asiatica  An herb called Centella Asiatica has been proven to invigorate and strengthen hair by supporting collagen production, a protein essential for healthy skin and hair follicles.
  • Apigenin — Apigenin is a compound that works as a sunscreen when applied directly to your This reduces inflammation and promotes healthy hair follicles and stronger hair.
  • Oleanolic acid — Oleanolic acid is an antioxidant that also suppresses DHT, the hormone that leads to weak and brittle hair in women as they age.

Choose the Best Serum to Strengthen Hair

As you age, your hair becomes thinner and often breaks due to a loss of essential nutrients, hormone changes, and follicles that slow or stop producing hair. To counteract these changes, choose a quality serum containing ingredients to fortify your hair and nourish your scalp like Better Not Younger’s Superpower Fortifying Hair & Scalp Serum.

Don’t settle for weak and brittle hair — reclaim your confidence. Choose hair care products formulated for your changing hair. Check out Better Not Younger’s product page for our full line of hair care products.

Better Not Younger
Better Not Younger


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