Lack of Volume

As time goes by, hair can lose the fullness that once felt effortless. But aging doesn’t mean settling. Our collection restores body and lift while cleansing, conditioning, and styling—without weighing hair down. Because volume isn’t just about hair—it’s about feeling bold, elevated, and ready to own your every moment.

“The idea of Better Not Younger started when I was struggling to find products that worked on my own changing hair.”

Sonsoles Gonzalez, Founder

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