Thinning Hair
Nearly half of women experience thinning hair after 40—but it doesn’t have to hold you back. Our collection offers a drug-free, science-backed approach with powerful ingredients like Capixyl™ and Procapil™ to support long-term hair and scalp health. Fuller, stronger hair means more confidence to be your better you.
Superpower™
Hair & Scalp Duo
Nourishes, Massages, Revitalizes 90% of women saw visible improvement in their hair after 8 weeks.* Our award-winning scalp serum and scalp massaging applicator are designed to address the early si...
Superpower™
Fortifying Hair & Scalp Serum
Thickens, Strengthens, Nourishes 90% of women saw visible improvement in their hair after 8 weeks.* A lightweight, quick-absorbing serum that combines our proprietary Superpower™ blend of plant-der...
Superpower™+ Advanced
Hair Densifying Scalp Serum
Refuels, Soothes, Replenishes Supercharged by the drop! 84% of women said their scalp was less visible after 8 weeks of use.* A concentrated gel serum is specially designed for noticeable hair thin...
Superpower™
Thickening Hairpatches
61% of women saw more baby hairs on the applied area after 12 weeks.* The first and only hydrogel hairline patches designed for effective ingredient delivery and formulated to enhance density and t...
The Essentials
Bundle
Thinning and lack of volume become a noticeable reality for many women as they age, so we developed a bundle focused on hair and scalp with the 3 essentials for hair that looks fuller and thicker, ...
Volume & Thinning
Bundle
Strengthens, Volumizes, Lifts Thinning and lack of volume become a noticeable reality for many women as they age, this is simply part of our body’s aging process. So we developed a bundle focused o...
Hair Loss
Starter Bundle
Densifies, Volumizes, Strengthens Hair loss or thinning is the main hair concern for most women as they age. This bundle provides a holistic solution considering hair, scalp and inner health, to he...
“The idea of Better Not Younger started when I was struggling to find products that worked on my own changing hair.”
Sonsoles Gonzalez, Founder
