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New Dawn
Activated Charcoal Scalp Cleanser

Exfoliates, Detoxifies, Rebalances

The first-ever charcoal-activated and AHA-infused cleanser to clarify, exfoliate and nourish the scalp with a unique built-in massaging applicator designed to brush away dirt and oils for a healthy scalp and better hair growth.

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Key Benefits

  • Our proprietary blend of activated charcoal, lactic acids (AHA) and clarifying yet nourishing birch extract deep cleans, detoxifies and rebalances dry, itchy scalps for healthier hair growth.
  • The unique built-in massaging applicator helps invigorate the scalp while brushing away excess oils, dirt and debris and unclogging pores.
  • Soothing and cooling properties leave the scalp feeling refreshed and stimulated.
Key Benefits Key Benefits

How to use it

  • Remove the cap and twist the brush head to open.
  • Gently squeeze to dispense product through applicator tips.
  • Comb the applicator brush through wet hair in the shower using small strokes, applying enough formula at the roots to cover the scalp.
  • Massage into the scalp with fingertips to evenly distribute. Follow with shampoo and conditioner.
  • Use 1-to-2 times a week for best results.

The Science

A healthy scalp is the foundation for healthy hair. Dirt, buildup and excess oils from infrequent (or too frequent washings) can lead to clogged pores and a dry itchy scalp that hinders healthy hair growth. We designed our revolutionary New Dawn Activated Charcoal Scalp Cleanser with a proprietary blend of activated charcoal, AHAs (alpha-hydroxy acids) and nourishing vitamins and oils to exfoliate, detoxify and rebalance the scalp. The unique built-in applicator helps to distribute and massage the product evenly across the entire scalp.

How to use How to use

Ingredients

Activated Charcoal

Activated Charcoal

Absorbs excess oils and dirt from scalp, pores and hair for deeper cleansing.

Lactic Acid

Lactic Acid

A hydrating alpha hydroxy acid that gently exfoliates the top layer of the scalp and dissolves buildup around blocked pores.

Menthyl Lactate

Menthyl Lactate

Has soothing and cooling properties, which can leave the scalp feeling refreshed and stimulated.

FAQS

How often should I use New Dawn Activated Charcoal Scalp Cleanser?

For best results, we recommend you use our New Dawn Activated Charcoal Scalp Cleanser 1-to-2 times a week before shampooing and conditioning depending on your hair’s need.

Can I use New Dawn Activated Charcoal Scalp Cleanser on dry hair before I step into the shower?

We designed our New Dawn Activated Charcoal Scalp Cleanser to be used on wet hair to help properly activate the ingredients. Our unique massaging applicator works best on wet tresses to ensure even coverage.

Can I use New Dawn Activated Charcoal Scalp Cleanser on my color-treated hair?

Yes, our New Dawn Activated Charcoal Scalp Cleanser is made with gentle hair-friendly ingredients and vitamins that are safe for color-, keratin-, and chemically-treated hair. It’s also vegan, sulfate-free, paraben-free and cruelty-free.

I have thinning hair. Can I use New Dawn Activated Charcoal Scalp Cleanser?

We designed our New Dawn Activated Charcoal Scalp Cleanser to be safe and effective for all hair types and textures, especially thinning hair which benefits greatly from a healthy and balanced scalp for better hair growth.

What are the active ingredients in New Dawn Activated Charcoal Scalp Cleanser?

Activated Charcoal: Absorbs excess oils and dirt from scalp, pores and hair for deeper cleansing.

Lactic Acid: A hydrating alpha hydroxy acid that gently exfoliates the top layer of the scalp and dissolves buildup around blocked pores.

Birch Extract: Rich in vitamins B1, B2, A, C, it has astringent properties to cleanse the scalp.

Menthyl Lactate: Has soothing and cooling properties, which can leave the scalp feeling refreshed and stimulated.

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