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Welcome to Better Not Younger

Create an account to enjoy a personalized experience and collect redeemable points

Log in Create Account
  • Rewards program Shop. Earn points. Get discounts. It's easy
  • Refer a friend Tell your friends about BNY and get $20
  • Manage Subscriptions Check your delivery schedule, change the frequency, skip shipments or cancel your subscription

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Full Transparency

Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic line designed to gently cleanse, restore hair’s moisture and add luster and liveliness to aging hair without weighing it down.
Full Transparency Pure Revitalizing Shampoo

Full Transparency
Pure Revitalizing Shampoo

Shine, Liveliness, Strength. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic shampoo designed to gently cleanse and add luster and liveliness to aging ha...

$29.00
Full Transparency Shine Revitalizing Conditioner

Full Transparency
Shine Revitalizing Conditioner

Shine, Liveliness, Moisture. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic conditioner designed to restore hair’s moisture and add luster and livelines...

$29.00
Full Transparency Pure Revitalizing Duo
10% OFF

Full Transparency
Pure Revitalizing Duo

Shine, Liveliness, Strength. Let the shine come through with our fragrance-free, dermatologist-tested and hypoallergenic shampoo and conditioner designed to gently cleanse and add luster and liveli...

$52.20 $58.00 10% OFF

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