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by Better Not Younger November 07, 2020

You may think you are doing everything you need to do when taking care of your aging hair. You shampoo and condition it with volumizing or repairing shampoo and conditioner. You apply a buttery hair mask once or twice a week. You use a heat-protecting spray before curling or blow-drying. You even supplement your diet with hair-fortifying vitamins. What could you be missing?

It turns out your hair care regimen could be missing out on a vital component — hair serum. Celebrity hairstylist Alex Brown once told a fashion site that hair serum is so important it would be her go-to choice for hair products if she were stranded on a desert island.

Hair serums vary in how they are applied and the ingredients they contain. Some formulas coat and protect your strands while others, like Better Not Younger’s Superpower Fortifying Hair & Scalp Serum, fortify your follicles, nourish your scalp, and hydrate your strands.

Does hair serum also help hair grow? Let’s explore further.

How Your Hair Grows

Your hair grows from a root at the bottom of microscopic pockets in your skin called follicles.

Each follicle extends deep into your dermal (skin) layers and draws nutrients from your blood supply. The blood is delivered from tiny capillaries networked throughout your scalp.

After nourishing your hair root, more cells are created to make your hair grow. As it grows and pushes up through your dermis, it passes a sebaceous gland that produces an oil called sebum. Sebum is intended to coat and protect your hair fibers.

Hair strands are made of keratin, a type of protein, and are created in the follicles. As new layers of keratin are added to the shaft, previous layers are pushed out, and your hair grows longer.

You have approximately 100,000 hair follicles on your scalp, and this number stays consistent throughout your life. In other words, follicles do not disappear or regenerate — you still have every hair follicle you were born with.

However, follicles can become dormant as you age, entering a perpetual resting phase where they stop producing hairs. This is where a unique hair serum like Superpower Fortifying Hair & Scalp Serum can help.

Superpower Fortifying Hair & Scalp Serum Promotes Hair Growth

Superpower Fortifying Hair & Scalp Serum may be able to reverse hair loss and slow growth by:

  • Stimulating your dormant follicles to produce hair again.
  • Strengthening your strands, preventing breakage, and premature hair loss.

It does this by:

  • Invigorating your follicles — Caffeine and ginger in Superpower Fortifying Hair and Scalp Serum open up blood flow to your scalp and prompt your dormant follicles to grow hair again.
  • Feeding your scalp — Kelp extract, niacinamide, and other nourishing ingredients feed your skin. While apigenin, found in chamomile and parsley, can help encourage hair growth.
  • Suppressing DHT — Dihydrotestosterone (DHT) is a male hormone that increases your body as you age. DHT attacks and harms your follicles. The damage it does can lead to age-related hair loss. To counter this attack, Better Not Younger added oleanolic acid to its serum. Oleanolic acid is a naturally occurring chemical compound that blocks and prevents DHT from attaching to your follicles.

Beware of Hair Serums Not Formulated for Aging Hair

There are dozens of hair serum formulations on the market, but most have ingredients that can disrupt your hair and scalp’s natural biome. They are often marketed to younger women who are looking to tame frizz and add shine.

Using too much of this kind of serum can lead to:

  • Breakage
  • Excess hair fall
  • Severe scalp and hair dryness
  • Allergic reactions
  • Scalp inflammation
  • Hair loss

Serum and Scalp Massages

To get the most out of your hair serum, indulge in a scalp massage. A scalp massage can relieve stress, promote relaxation, and may even help your hair grow. A scalp massage is believed to enlarge your scalp’s capillaries and increase blood flow.

A study performed in 2019 sought to understand whether scalp massages could stabilize or reverse the effects of androgenic alopecia, an age-related hair loss condition. Nearly 70% of the 340 participants reported experiencing regrowth or stopped losing hair following up to 14 months of daily scalp massages.

Massaging Superpower Fortifying Scalp & Hair Serum is most effective when it is massaged into your scalp, pushing scalp-stimulating ingredients straight into your follicles. Give yourself a massage every night before bed. Here’s how:

  • Start with dry hair
  • Load the included dropper with serum
  • Place a drop of serum on your scalp every couple of inches
  • Stop when you have covered your scalp
  • Use your fingers and massage the serum into your skin using soft, circular movements
  • Continue the massage for at least three minutes

To give your fingers a break, we recommend our NEW Superpower Liquid Comb Scalp Massaging Serum Applicator.

  • Load the dropper with serum
  • Turn the top cover of the massaging applicator counterclockwise
  • Discharge the serum into the port
  • Close the cover
  • Press the massaging applicator’s aluminum tips to your scalp
  • Slide the massaging applicator over your scalp

The Liquid Comb’s rounded applicator tips smoothly push through your hair while spreading the nutrient-rich liquid evenly across your scalp. The massaging applicator works the serum directly into your roots, delivering follicle-renewing ingredients like niacinamide, caffeine, ginger, chamomile extract, and Centella asiatica where it’s needed most.

If you are experiencing age-related hair weakness and thinning, use the Superpower Liquid Comb Scalp Massaging Serum Applicator with the Superpower Fortifying Hair & Scalp Serum. Over time, you will achieve thicker, fuller hair growth.

Use Fortifying Hair & Scalp Serum to Help Your Hair Grow

Hair serum is essential to helping you achieve the thick and robust hair you want. Shampoos and conditioners can only get you so far. Try Better Not Younger’s Superpower Fortifying Scalp & Hair Serum to nourish your scalp and strengthen your hair.

Use it with our new Superpower Liquid Comb Scalp Massaging Serum Applicator, and in no time,  you will be growing healthier, more manageable hair. Check our Shop page for special deals and more quality hair care solutions.
Better Not Younger
Better Not Younger

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Is It Better to Put Serum on Wet or Dry Hair?
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Many of us use serums as part of our daily skincare routines to smooth wrinkles, reduce age spots, lift bags, and moisturize our face and neck. Just as vital is scalp and hair care serums. Quality hair and scalp serums can curb thinning, hair loss, breakage, and other age-related issues. However, just as the different types of serums vary, so do the different ways to apply them to get the best results. To get the most out of the hair care products you purchase, make sure you are using them correctly. Let's look at the different types of serums and whether it is better to put each on wet or dry hair.

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by Eduardo Mendoza November 14, 2020 2 Comments

Our hair is more delicate and brittle than it once was, so who could blame us for being cautious about the hair products we use on it? After all, it’s kept our scalps protected for untold years and has even become integrated with our identity. Many of us feel we wouldn’t be who we are without it.
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