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When Should I Use a Hair Serum?

by: Better Not Younger February 06, 2021 5 min read

A Woman over 40 years old with beautiful short gray hair who feels fantastic about using hair serum for better hair health

Our scalps and hair get stressed out from aging, pollution, high-heat styling, coloring, sulfate shampoos, heavy conditioners — you name it. All of these factors wreak havoc on our tresses. Having a product to address the symptoms of these conditions and their underlying biology is crucial. 

Like the skin on the rest of our bodies, our scalps depend on continual nourishment and hydration. Scalp and hair serums are formulated with effective ingredients to permeate into the root. They also stimulate your skin, boosting microcirculation to your hair follicles. 

When should you use a hair serum depends on the type of product you are using and your hair's condition. In this blog, we'll take a closer look at Better Not Younger’s Superpower Fortifying Hair & Scalp Serum and when we should be using it. 

It Depends on Your Scalp and Hair Health 

Many products marketed as hair serums are intended to be used as a styling product to coat your hair cuticles, giving them protection and sheen. They are not designed for everyday use, and using them often can damage your strands and scalp’s natural biome. 

Other formulations like Better Not Younger's Superpower Fortifying Hair & Scalp Serum are formulated for all hair types. You can use them nightly to add moisture and nourishment to your aging locks. To improve hair and scalp health, use this Superpower Serum: 

If You Have Fine-Textured Locks 

Depending on your ethnicity and genetics, your fibers may start thicker, but your hair's texture could change over the years. Your hair fibers become narrower because of follicle shrinkage, fewer cuticle layers, and less protein in the strand cortex. All of this can lead to wispy, fine hair. 

To tackle this issue, nourish your scalp and mane with a hair serum that utilizes sea kelp extract. Sea kelp is one of the scalp- and hair-enriching ingredients found in Superpower Fortifying Hair & Scalp Serum created by Better Not Younger

Sea kelp extract is derived from brown algae seaweed called Fucus vesiculosus (also known as bladderwrack). 

Sea kelp is packed with protein and vitamins A, B1, B2, C, D, and E and minerals, including zinc, iron, copper, zinc, iodine, and a high concentration of calcium. These nutrients foster strand strength and health and may boost hair growth and thickness. 

If You Are Experiencing Thinning 

Hair loss is caused by heredity, medical conditions, and hormone changes that occur due to aging. Higher levels of the androgen hormone dihydrotestosterone (DHT) can also cause follicle shrinkage and hair loss. 

Better Not Younger’s Fortifying Serum contains nutrients to combat age-related thinning, including oleanolic acid. Oleanolic acid is a compound found in plants and foods, like basil, olive oil, and rose apples. It blocks the adverse effects of DHT and spurs hair cell activity in your hair bulb. 

Also included in BNY's Superpower Serum is a chemical compound called apigenin, which is extracted from chamomile, parsley, oranges, and other common fruits, vegetables, and nuts. Apigenin may increase your thinning hair's time in the anagen growing phase and has antioxidant properties that reduce oxidative stress and inflammation. 

When You Need to Boost Scalp Circulation and Health 

Menopause-related hormone changes are gradual but noticeable. Estrogen levels drop, meaning less collagen is synthesized in our skin. 

Our scalp’s pH level is thrown off during menopause due to lower sebum levels and shrinking sebaceous glands, creating an itchy, dry environment beneath our hair. Drink more water every day and use Superpower Fortifying Hair & Scalp Serum every night. 

This Superpower Serum contains Centella asiatica to nourish your scalp and follicles and prime them for robust hair growth. It is extracted from a medicinal plant known commonly as Indian Pennywort or Gotu Kola and may significantly improve hair volume and length. 

Centella Asiatica elevates micro-blood circulation, allowing improved nutrient and oxygen flow to the scalp. Additionally, it is naturally rich in antioxidants to fight free radical molecules and restore skin vitality. 

When You Have Dry Hair 

Attached to each of your follicles is a sebaceous gland responsible for delivering sebum oil to your strands and scalp. Sebum keeps your hair and scalp moisturized while also removing dead skin cells. 

With age, our sebaceous glands produce lower sebum levels leading to an itchy scalp and dry hair. Using BNY’s Superpower Serum stimulates and hydrates your skin and dry hair with niacinamide. This B vitamin decreases inflammation and stimulates scalp circulation; both are vital for well-functioning follicles. 

Ceramide-NG is another serum ingredient that improves strand texture and hydration. The outer layer of your hair fiber is called the cuticle. The cuticle is made up of overlapping cells and, when these cells are closed flat, it protects the inner layers of your hair (the cortex and medulla). If these are raised, it indicates increased porosity. 

Increased porosity allows moisture to escape and gives your locks a coarse, rough texture. Ceramides are natural fatty acids that make up half of your skin’s outer layer and are present in your cuticles. 

Superpower Fortifying Hair & Scalp Serum was formulated with ceramides to reinforce your cuticles. Ceramides seal in moisture and safeguard your hair from breakage and weathering. 

If You Develop Frizz 

Frizz can be caused by: 

  • Using shampoos with sulfates
  • Alcohol-based products
  • Washing your hair with extremely hot water
  • Towel-drying your hair
  • Touching your hair too much when your hands are moist
  • Brushing too harshly or when you plan to air-dry your tresses
  • Over styling with hot tools 

With on going use of Better Not Younger’s Superpower Fortifying Hair & Scalp Serum, your cuticles will feel smoother, you will prevent breakage, and provide your hair with a healthy look. 

You Develop Grays 

Melanocyte cells in your scalp infuse melanin (pigment) into hair cells containing keratin. Hair turns white or gray when your scalp’s melanocyte cells stop producing melanin. 

Most of us turn gray due to age; however, the color change can also be caused by stress, illness, and vitamin deficiencies. 

Besides providing color to your hair, melanin protects your strands from excess sun damage. When your body stops producing melanin, it affects hair vitality, causing it to become dry and brittle. 

Use Better Not Younger’s Superpower Serum to keep growing grays more moisturized and protected from breakage with vitamins A, C, and E.  

Use BNY’s Scalp and Hair Serum Nightly for Resilient Locks 

Superpower Fortifying Hair and scalp serum kit by better not younger

Enjoy the moisturizing and rejuvenating benefits of Superpower Fortifying Hair & Scalp Serum. Its natural ingredients combine to bring you a daily dose of essential vitamins, minerals, amino acids, proteins, and other micronutrients to bolster your hair and scalp health. 

My hair is starting to look fuller and feel healthier. It is easy to use; nice to have something I can do at home. - Terry L.

After using this serum for three or four weeks, you will notice your dry hair improving in quality and texture. Combined with a well-balanced diet, active lifestyle, and plenty of hydration, Better Not Younger delivers you shiny, healthy hair safely and effectively. 

To learn more about our holistically-designed scalp and hair health products, including our Superpower Serum, visit our Shop page today.



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